Even though drinking and motor vehicles are a horrible combination, Tesla has put their name on a pilsner-style GigaBier. The beer, brewed with ‘Cyberhops’ at the Tesla Gigafactory Berlin-Brandenburg, is available as a limited edition in Cybertruck-inspired packaging. But how much does it cost? Try €89 (~$97) for a three-pack of 330ml (~11oz) bottles!
The beer was “designed to emulate the form of Cybertruck” and was crafted honoring the 500-year tradition of German Reinheitsgebot beermaking. The 5% ABV beer has notes of citrus, bergamot, and sweet fruit, and each bottle is covered in a black sleeve with a glow-in-the-dark ‘Giga’ watermark. That’s something. Not something I think is worth $97 but to each their own.
The beer is currently only available in Europe, which is probably a good thing because, after several other beers, I’d probably find myself on the Tesla website trying to order some. I’m… a poor decision-maker. Plus also just poor in general, so I have absolutely no business buying $97 beer.
[via TechEBlog]
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